It sounds like the "How may I assist you, I have the time" campaigns. Or worse, "Ask me if I've washed my hands".
I understand the concept, I just don't like being talked down to like I'm some petulent 2 yr old that is willfully being obstinate.
It smacks of being treated unprofessionally. More than being an offense in its own right, it's a symptom of a managerial view of nurses that is distasteful at best, antipathetic at worse.
I don't 'script'. At least, not about anything that I didn't develop myself over a long amount of experience with what works for ME.
By the same token, I'm not much concerned about it. Annoyed, maybe. But, I'm not the type of person that has been accused of submerging myself into a dominant culture, be it corporate, or otherwise.
As a friend of mine says, you'll either like me or not. But, you won't forget me.
I like Disney. Been there several times. IF my employer brought Disney to work, I might be forced to think that they expect me to treat work like a vacation. And they might not appreciate the methods I employed to 'make it so'. See, I have JUST the type of disposition to take the wrong message out of such things.