Johnson & Johnson commercials

[Fribblet]

Does anyone else hate them as much as I do?

That stupid jingle: "You're a nurse. You make a difference."

I mean, could it be more corny and condescending?

Also, why is Johnson & Johnson running a nursing ad anyway? Anyone know?

[gentlegiver, ASN, LPN, RN]

I just saw thier newest commercial, and I loved it! There was a small girl coloring, the nurse walks in and talks about her drawing which the girl reveals is a pic of the Nurse. The Nurse then says "I'm gonna be your most unfavorite person for a minute ok?" And then proceeds to inject a med into the childs IV. As he is injecting they both sing a little song, when done he asks if she's alright and they both go back to talking about her drawing. It doesn't sound like much when written out, but trust me when you see it you'll love how simple & touching it is.

[CarolinaGirl1112]

I love the new commercial, too. It's really rare for a male nurse to be shown on TV...I think it's a good thing!

[Five&Two Will Do]

I love the new commercial, too. It's really rare for a male nurse to be shown on TV...I think it's a good thing!

It is very nice to have a decent portrayal of a male nurse besides Gaylord Focker. I lvoe being a nurse and there is certainly no rule that says you can't be all guy and still be very gentle, caring, and compassionate which are a few of the attributes I try to bring to my practice.

[Bortaz, MSN, RN]

That commercial was awesome. Thanks for posting it.

[Kris Harty]

i just came across your discussion thread and felt compelled to offer insight from a different perspective. as a lifelong patient-turned-author, i have the highest respect for nurses - for both your technical, scientific knowledge as well as representing the more humane face of health care. thirty years of patienthood gives me unique perspective in how patients view nurses. because nurses inspired me to keep going through difficult procedures and pain, you are why and for whom i wrote my first book this year. while i also highly respect my doctors, it's almost always the nurses who allow me to express the more vulnerable, emotional side of being a patient, and to receive a moment of compassion and encouragement in return. whenever i see a j&j ad for discover nursing, and despite the business reasons behind their support, i stop what i'm doing and watch. it never ceases to reignite the gratitude i feel for those who have chosen this 'difference-making' profession. you have no idea the positive impact you have on your patients, even when it might not seem like it. yours can be a sometimes thankless profession. no doubt it has its challenges, but know that yes, schmaltzy or not, you do make a difference, and that is something to be proud of, as most professions cannot make the same claim. kudos and heartfelt thanks to you all.

[leslie :-D]

i just came across your discussion thread and felt compelled to offer insight from a different perspective. as a lifelong patient-turned-author, i have the highest respect for nurses - for both your technical, scientific knowledge as well as representing the more humane face of health care. thirty years of patienthood gives me unique perspective in how patients view nurses. because nurses inspired me to keep going through difficult procedures and pain, you are why and for whom i wrote my first book this year. while i also highly respect my doctors, it's almost always the nurses who allow me to express the more vulnerable, emotional side of being a patient, and to receive a moment of compassion and encouragement in return. whenever i see a j&j ad for discover nursing, and despite the business reasons behind their support, i stop what i'm doing and watch. it never ceases to reignite the gratitude i feel for those who have chosen this 'difference-making' profession. you have no idea the positive impact you have on your patients, even when it might not seem like it. yours can be a sometimes thankless profession. no doubt it has its challenges, but know that yes, schmaltzy or not, you do make a difference, and that is something to be proud of, as most professions cannot make the same claim. kudos and heartfelt thanks to you all.

wow...and thank you, kris.

i hope you hang around here, as we have a few chronic "patient-perspective" members.

wishing you much success in your book...

and welcome aboard.:)

leslie

[Kris Harty]

wow...and thank you, kris.

i hope you hang around here, as we have a few chronic "patient-perspective" members.

wishing you much success in your book...

and welcome aboard.:)

leslie

You're so kind, Leslie! As long as you'll all have me around here, I'd be thrilled to hang around. Thanks!

[Hygiene Queen]

It's the song.

It's stupid.

It makes me squirm.

[Imafloat, BSN, RN]

I am pretty jaded when it comes to the negative politics and crap at work, but I love the reason I went into nursing. I love seeing those cheesy commercials, because they go through the hard walls of my heart, to the tender place and make me proud of what I do for a living.

I also selfishly love when my kids see those commercials and I am in the same room. My kids are beyond the age of thinking I am all that, but they aren't old enough to appreciate me yet. They see those commercials and they look at me with a little appreciation, which usually only lasts a moment, but I like the glimpse of humanity I see.

[Kris Harty]

beautifully said! i love that the ads impact how your kids look at you, if only for a moment. in this jaded, negative world, it's that 'glimpse of humanity' that goes 'through the hard walls of our hearts' and sheds light on what matters. it touches us, especially when our own and other people's humanity might be the only thing left in our world that matters.

[Kris Harty]

it's the song.

it's stupid.

it makes me squirm.

personal preference. i think we can all respect that. :) please don't let the song take away from the intent of the message, though - as your own patients would no doubt gratefully echo the sentiment that you've made a difference to them.

[PintheD]

Kris Harty I, too, want to thank you for your heartfelt input. We do a fine job on this site of bolstering one another up but it is invaluable to have your objective support.

This is a hard job and at times, for a multitude of reasons, impossible. I am happy enough to piggy back on the gratitude you have for the fine nurses you encountered on your journey.

Health and happiness Kris!

BTW I, too, love the J&J spots, but I love Nurse Jackie too!! And Fribblet, in addition to having an amusing sounding name, you really are a very witty poster! Just what does "Fribblet" mean?