What does Johnson and Johnson get out of promoting nursing careers?

Published

Just wondering what Johnson and Johnson gets out of promoting the idea of a nursing shortage, promoting nursing as a wonderful career, and carrying on with their cutesy little music videos.

Are they just generous people? Is it for PR? What do you think?

I think it's nice. Sure it may be a bit sickly sweet, but it shows nurses in a nice professional light. How many other shows or commercials do that. I have no beef with them.

Up Vote Up Vote ×
Specializes in Oncology; medical specialty website.

The problem with J&J's assertion that droves of nurses would be retiring in 2011 is they did not anticipate the economy would fall down go BOOM! Many of those nurses are still working.

Up Vote Up Vote ×
Specializes in Peds, Float, Ambulatory, Telemetry (new).

Personally for me, I think it's really great. Not many companies do this as far as I know.

And the mornings before going to school and I was discouraged those commercials placed a tear in my eye and reminded me why I went to school everyday. It was a really good inspiration for me when I was in school.

If they get a product so be it. It doesn't take money out of my pocket and they do good things.

Up Vote Up Vote ×
Specializes in Pediatrics, Emergency, Trauma.
The problem with J&J's assertion that droves of nurses would be retiring in 2011 is they did not anticipate the economy would fall down go BOOM! Many of those nurses are still working.

^True...a few, saw, but for most people, they didn't; nor one could've seen the ones affected run so fast to this profession and contribute to the glut of nurses either, then wonder WHY they don't have a job...

Up Vote Up Vote ×
Specializes in Trauma, Teaching.
^True...a few, saw, but for most people, they didn't; nor one could've seen the ones affected run so fast to this profession and contribute to the glut of nurses either, then wonder WHY they don't have a job...

Sad to say, ours isn't the only profession with a glut of people in the market. My son applied for an Educational Assistant job, helping out in classroom; was beat out by two applicants that had Master's degrees in the subject, and had taught it at college level.

Up Vote Up Vote ×
Specializes in Pediatrics, Emergency, Trauma.

Sad to say, ours isn't the only profession with a glut of people in the market. My son applied for an Educational Assistant job, helping out in classroom; was beat out by two applicants that had Master's degrees in the subject, and had taught it at college level.

^Sad indeed...

Up Vote Up Vote ×
Specializes in Nursing Education, CVICU, Float Pool.

I really like the commercials myself.

Up Vote Up Vote ×
Specializes in Pediatrics, Emergency, Trauma.

Their commercials were good...haven't seen them lately though...after my area published stories about the saturation of nurses in our market, they mysteriously went away...

Up Vote Up Vote ×
Specializes in Hospital Education Coordinator.

They have a foundation to promote nursing. 1) it is a tax break and 2) it promotes a worthy cause. The foundation also offers nursing scholarships. Don't look a gift horse in the mouth

Up Vote Up Vote ×
+ Join the Discussion