sounds like a great idea. when my mother was getting home health services and we needed help getting her to doctor's appointments, this great area of l.a. could only come up with a company that was run by some man who charged reasonable rates. it was seniors who help other seniors. they do simple housekeeping, cooking, shopping and drive people to appointments. the problem we found was that all the people this man referred us to (this was like an agency) were unreliable. in l.a. no less! unbelievable! we found out about this company through the social services person of the home health agency. so, i would imagine that a good part of setting up a business like this is going to be marketing it. i would recommend that you start by sending out letters explaining your service to businesses that might use it, such as nursing homes, assisted living facilities, home health agencies, doctor's offices and clinics, perhaps churches, the daily lunch programs for the elderly (most communities have them and you can go there to eat if you pay the $2 or $4), chamber of commerce, and i'm sure there are many more. make sure you include important features such as being bonded and insured as well as any healthcare background you have. then, make scheduled follow-up appointments to visit and meet with the people who run these places so you can meet them, distribute your business cards, etc. i'd also get a sign painted on the side of your car so people can see it as you drive around town. i was impressed that the discharge planners at the local hospital had an extensive list of home health agencies, many of which i never could have found in the yellow pages! i would think your biggest clients would be the elderly, so you have to think of where they would be and that's where you need to put the word out. you are going to miss getting into the yellow pages for the next year if you don't hurry. i think the deadline is in october, ought to check on that.
i'm not sure what the public transportation is like in toledo these days, but out here in california just about every community has public transportation, especially for seniors that only costs under a dollar a ride, curbside to curbside. what we were looking for was someone to help with my mom's oxygen tank and to get her from door to door. there is a difference.