Published
Wow! Structuring medical care delivery after a typical business model can only go so far. When you're talking about a "commodity" that our lives literally depend on, "free market competition" has some major draw backs. We already see the marketing of expensive diagnostic testing (body scans!) and new drugs which are profitable but with questionable health benefits. I think health care is like public transit, road works, infrastructure... something that can't be solely left to private business to coordinate. That doesn't mean I necessarily think it should be all government sponsored but I do think the it's a government's role (and our role as taxpayers and voters) to offer incentives to encourage the provision and wide availability of affordable, less profitable services. I think access to affordable health care is important, and I don't mind my taxes helping support such things, even if I don't currently need it or if I choose to not use them (eg maybe I choose to go to pricey plush health clinic because I can afford it).
NRSKarenRN, BSN, RN
10 Articles; 19,193 Posts
is due to listening to marketing guru's extensively, grrr
from: healthleaders media
value innovation to win in healthcare (part 1 of 2)
by brian mcdonald and greg bonofiglio for healthleaders news, oct. 25, 2006
healthcare organizations face tremendous change in the next decade. a significant driver of this change is attributable to consumers who are increasingly responsible for their healthcare purchases. consumers are seeking value--the axis of service, results and price. healthcare can learn much from the retail industry, which operates in an ever more value-driven environment. ...
value innovation to win in healthcare (part 2 of 2)