Check Out The Back Cover of November's AJN!!

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Specializes in LTC, assisted living, med-surg, psych.

What you'll find is a full-page ad for a certain brand of enema, complete with the funniest visual aid to come along in years: EneMan!!:rotfl:

He's a little green guy with orange shoes and an orange hat that looks just like the tip of your average enema bottle, and he says "We're improving (brand) enemas two ways". One of them is 70% more volume for EXTRA cleansing (with the same amount of sodium for patient safety) and---get this---"Easy Squeeze Technology" which requires "40% less effort" than rival brands.

Ok, I can't help myself: I want to know how the company arrived at that number. Who the hell quantifies this stuff???!!!:rotfl: What did they do, have a hundred nurses squeeze a hundred enema bottles and then compare the difficulty with a hundred bottles of each brand on the market??

What really tickles me is the fact that this ad is on the back cover of what is arguably one of the most scholarly nursing journals around. I mean, EneMan.......who can take anything like this seriously??:rotfl:

Anyway, I thought I'd share my laugh for the day with you all, and thereby prove beyond the shadow of a doubt that inside this middle-aged grandmother lives a perpetual 10-year-old who can still find redeeming social value in bathroom humor. :chuckle

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Specializes in Critical Care, Cardiac Cath Lab.

This is too funny--my fellow students and I were just discussing this very topic tonight at clinicals. My friend said, "I wonder what the postman thinks of me for having full-page enema ads delivered to my house!".

EneMan...yikes! :lol2:

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Specializes in NICU, Infection Control.

WHAT were they thinking???

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Specializes in Me Surge.

I know this is an old thread but I had to tell you. Did you that along with the ad the drug reps have promotional gizmo and stuff. Well the had little beanie baby eneman complete with the orange enema bottle tip head.

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Specializes in Cardiac/Telemetry.
I know this is an old thread but I had to tell you. Did you that along with the ad the drug reps have promotional gizmo and stuff. Well the had little beanie baby eneman complete with the orange enema bottle tip head.

Eewwwwww.

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