Re: Cold calling to market CLNC services Originally Posted by ERAnita
Thank you for your response, surI! That link is wonderful with excellent tips! The only thing I did not come across yet was about legally picking a business name. Can you just create a name? Or do you have to check if someone else is using that name? If so, how do you go about doing that? And do you have to go through an attorney. I didn't plan on becoming a LLC or incorporated at this point as my accountant told me that it doesn't make any difference (that LLC only protects you from being sued if a mistake is made by one of your employees [which I don't have any]). Additionally, if your business name contains part of name of another business, could that be a problem?
Sorry! There I go with thinking too much but these are some of the things that have crossed my mind and I surely don't want to get into a heap before I've even got started or down the road.
Look forward to your reply.
Hello,
Incorporating will protect your name. The Secretary of your State will ensure that your name is yours and yours alone.
No, you do not need an attorney to become LLC.
www.legalfilings.com is a good way to do this. It's all legitimate and inexpensive to become LLC using this entity. And, they do all the legwork regarding research to see if the name you've chosen already exists in your state.
As for you name, just start writing out ideas. Many go with their own names and add something like, Legal Nurse Consultants at the end. Plural (Consultants) for you will be oftentimes subcontracting and you will always be networking with other LNCs, thus the 's' in 'Consultants' as part of your business name. Something like:
Anita allnurses
Legal Nurse Consultants
Or,
AN
Legal Nurse Consultants
And, when you do your letterhead, have your initials, 'AN' as a watermark as well as on your business cards. As you've read in that marketing thread, keep your colors muted. Do not go crazy with bright colors. I have found that when dealing with attorneys, especially males, they are not impressed with brightly colored, several colors, cards. And, must be on quality paper with quality printing (not something you do yourself). Your cards/letterhead will reflect your business savvy.
You can also do a logo. Something that defines you.....something that you feel is all about you as a legal nurse consultant.
Hope this helps and if you have other questions, post here.
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