Cancer Society Using Entire Advertising Budget as an Alert to Problems of the Uninsur

[HM2VikingRN, RN]

The American Cancer Society has decided to use its $15 million annual advertising budget to attack a health problem that its chief executive says overwhelms almost every other one in the United States: the rising number of uninsured Americans.

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The New York Times reports that recent U.S Census figures have shown that the number of Americans without health insurance rose in 2006 to 47 million, almost 16 percent of the population. And it is this growing number of people who don't have the coverage to get preventative tests, such as mammograms, that may be slowing down a successful fight against cancer, theTimesreports.

With 560,000 Americans estimated to die from cancer this year, the financial burden actually causes poverty in one-in-five families, the newspaper says

http://www.washingtonpost.com/wp-dyn/content/article/2007/09/01/AR2007090100583.html