I do have some attorneys where I constantly am "in their face".......reminding them to contact me.:wink2: It takes a lot of time/effort to land their business.
But, I have cases coming in quite often from repeat clients.
I had to take on a partner because of that and have (varying times as needed) approximately 10 sub-contractors. So, my business started to flourish after a few years and had to take a new direction.
As for marketing in my own area, I don't do as much for I have several firms landed now. But, my business is a nation-wide
business and part of my (and, my partner) focus is continued marketing. We do this via advertisements in legal journals and by exhibiting at attorney conferences/conventions as well as conducting med-legal seminars and providing CLEs for attorneys.
Hopefully, one day I can say I need another partner and/or add more sub-contractors thus building my business to accommodate more clients.
stay the course to be successful.