I personally approve of the campaign poster very much, since I am a male who prides himself on being athletic and taking care of himself.....I had to wrestle with the idea and the publics preconcieved notion of what a male nurses image is generally accepted to be for a long time, but I once read that a "person's career doesn't need to be the sole definition of that individual"...and I have to come to the realization that this is true for a lot more people than one would initially think, male nurses included.