Degree needed for Industry

Hi I'm an BSN who has worked before for the government as nurse surveyor and then a trainer. Recently, I've been involved in research for academia as a research nurse. I want to get my MSN but am debating what speciality I need to be able to get a job with industry. When I search job requirements such as for GenenTech it only lists an MSN. I'm debating between MSN in nursing administration or clinical research management. Someone even suggested Nurse Informatics. I don't want to be a traveling drug rep or traveling RA, something more along a research scientist or quality control with minimal travel.

Thanks!