What you'll find is a full-page ad for a certain brand of enema, complete with the funniest visual aid to come along in years: EneMan!!
He's a little green guy with orange shoes and an orange hat that looks just like the tip of your average enema bottle, and he says "We're improving (brand) enemas two ways". One of them is 70% more volume for EXTRA cleansing (with the same amount of sodium for patient safety) and---get this---"Easy Squeeze Technology" which requires "40% less effort" than rival brands.
Ok, I can't help myself: I want to know how the company arrived at that number. Who the hell
quantifies this stuff???!!!

What did they do, have a hundred nurses squeeze a hundred enema bottles and then compare the difficulty with a hundred bottles of each brand on the market??
What really tickles me is the fact that this ad is on the back cover of what is arguably one of the most scholarly nursing journals around. I mean,
EneMan.......who can take anything like this seriously??
Anyway, I thought I'd share my laugh for the day with you all, and thereby prove beyond the shadow of a doubt that inside this middle-aged grandmother lives a perpetual 10-year-old who can still find redeeming social value in bathroom humor.
Nursing News