A Bigger Picture: why the Pharmaceuticals are Nursing's Adversaries
This talk of drug reps and the insinuation of need of market through our practice is certainly worthwhile, but a larger view of the sinister role of the pharmaceutical corporations to the greater nursing issues is relevant.
We as nurses suffered cut backs and give backs for a decade [only recently adjusted, and this adjustment is delayed and inadequate]. Through the period of nationally experienced cut backs and give backs we were told "there is no money" from our individual hospital employers, and this was echoed through the media driving the larger point home. Many factors, all of them complex, were involved.
Still the basic premise is simple. Hospital budgets are finite Individually,hospital budgets must be viewed as budget pies. Cost has been, and is, allocated [by wage for labour resources, and cost for non labour resources] to the pieces forming the pie's whole.Nurses represent 70 some percent of the labour resource cost piece of the pie for any hospital. Pharmaceuticals receive a far larger piece of any hospital pie, and this without cut back, or give back. In fact, the pharmaceutical industry prospered during our own [most recent] period of decay.
During the decade of 1992 to 2002, those of us remaining in the profession exhibited patience for the changing nature regarding all the pieces, including the [suggested unrealistic] demands of our own, and we were made to understand the need of hospital management to cut the pie pieces back according to many complex issues often beyond our understanding and certainly beyond the discussion of all pieces offered us in our individual hospitals.
This is the point: our direct and most powerful, sinister, and influential competitor to the pie is the Pharmaceutical Industry.Pharmaceutical Lobbyists are powerful, and they exert considerable strain on the Healthcare Industry- thus adversely affecting nurses and serving as our competitor to the pie. Their portion of the hospital pie is necessary, but it is exorbitant, and fueled by greed and the willingness to undermine the greater health care sector of which it is part. The exorbitant profit margins expressed in stock viability and value rose remarkably, even obscenely, while our own wages decreased with our own complacency. To fuel the extreme cost of drug development, the cost of drugs must be exercised. But this necessary truth is exercised beyond reasonable need.
This is an area in which nurses MUST relinquish an adversarial relationship and join with the hospitals which are their [predominant] employers; Nurse advocacy and lobbying groups must exert their influence while hospital management and their lobbying groups also exert influence to same end.
The combined effect upon the phamaceutical industry could be the forum where both Nurses and The Industry Leaders reach unprecedented common ground yielding significant common good beyond their own environment and encompassing the larger community of the patients they serve. Demand to understand the pieces of the pie at your OWN hospital in order to realistically state the approriate steps required to assure that Nursing's pice of the pie is not diminished by a greedy, even glutonous competitor willing to sacrifice a nursing's piece of the pie, and the solvency of the hospitals they stock. . All hospitals, all nurses must join to this end.
"In this pantheon of corporate muscle, no industry wields as much power as the Pharmaceutical Research and Manufacturers Association (PhRMA), a pressure group breathtaking for its deep pockets and aggression, even by the standards of US politics...The combined worth of the world's top five drug companies is twice the combined GDP of all sub-Saharan Africa and their influence on the
rules of world trade is many times stronger because they can bring their wealth to bear directly on the levers of western power. ....The pharmaceutical industry is therefore well-placed to defend profits which have soared in recent years to 36% (measured as a return on equity). That rate of return on investment is more than twice the US average. It is far and away the most profitable major industry in the country. 'The Pharmaceutical Industry Stalks the Corridors of Power' By Julian Borger. Printed in The Guardian Unlimited. February 13, 2001 "http://www.nebhworker.org/archive/pharmaceutical.html
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