When I chose my school, I looked at only a few things:
1. The ease of transferring into the program and getting accepted (I did two years of prereqs at community colleges, then transferred to the university for the last two years of strictly nursing courses). It took less than a month to find out I was accepted - much better than the 1 1/2- to 2-year wait list at the CC!
2. The NCLEX pass rate of the school. The University's pass rate has always been above 90% so I felt confident that they would teach me what I needed to know to pass NCLEX. I believe that the REAL learning starts after passing NCLEX and beginning my nursing career.
The rest of the factors - tuition, reputation, etc. - didn't matter to me. But man do I have a lot of student loans!