I want to start my own business and have decided that my route would be as an independent RN. While I recognize that the nursing shortage has provided a great opportunity for this line of business, I am struggling to get started.
I have found that the nurse recruiters and the nursing leadership are apparently bonbarded with calls from agencies and travel companies. My business name sounds like a staffing agency, but at the same time, I want the hospitals to know that my business gives a personal touch. But, it is hard to get that message across when you can not even get into the front door.
Anyone have any suggestions regarding approaches to get in to speak with the nurse recruiter or nurse leaders? This would really help. In the area I am marketing, there are several hospitals and nursing homes. However, there are only 3 local agencies. These agencies do not appear to be that busy with staffing (I am signed up with one, but they rarely have any work).
If any independent RN's have any business success strategies or suggestions, I am certainly all ears. Thanks for your help.